Develop all the 9 elements of a Business Model Canvas to give structure to your plan and help you create a business out of your product/ service idea. Structure the aspects of your product/ service's Value Proposition. The Canvas would provide a holistic view of the business and is useful in making a comparative analysis on the impact an investment may have on the contributing factors. It gives a common platform through which traditional processes can be evaluated and innovation can be brought into business models. The 9 elements represent the building blocks necessary in creating the Product/ Service.