Find this profile here: http://www.guru.com/freelancers/lacewing/966707
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Guru.com Profile - Lacewing Communications Find this profile here: http://www.guru.com/freelancers/lacewing/966707 |
| Screen name: | Lacewing Communications |
| Profile ID: | 966707 |
| Tagline: | Strong marketer, writer, designer - cross-media brand management |
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| Country: | United States of America |
| GMT: | Eastern Standard Time |
| Category rank: | 18 in Marketing & Communications |
| Quality score: | 87.00 |
| Feedback: | 5 stars (2 reviews) |
| Money (year): | $535.00 |
| Money (all time): | $918.50 |
| Min. rate/hour: | $50.00 |
| Min. project budget: | Not specified |
| Member since: | 30 Apr 2008 |
| Last sign In: | 20 Nov 2009 4:45 PM ET |
| Quotes submitted: | 12 in last 30 days |
| Work onsite: | Yes |
| Experience: | 20 years |
| Highest degree: | Bachelor's Degree |
| Experience level: | Director |
| Business size: | Less than $1 Billion |
| Geo markets: | Not available |
| Additional skills: | I'm an artist, writer and graphic designer. Effective project management is one of my strongest assets. Having managed direct reports and cross-functional project teams, I bring the knowledge and versatility to direct different types of projects through cross-media channels, manage deliverables, schedules and budgetary responsibilities. I’ve worked with all levels of management, including officers, senior executives and directly with the CEO. As a strong marketer, I integrate key messages in printed and electronic collateral, focusing on brand promise as the driver to align communications and influence touch points. I'm confident I can make a positive impact managing your projects. |
| Subcategories: | Advertising Concepts Marketing Communications Marketing Coordination Brand Management Public Relations (PR) |
| Industries: | Consumer Goods & Services Finance Hospitality & Leisure Media & Entertainment Retail & Wholesale |
| Highlights: | I truly believe that in order to succeed in business today, marketers must embody a pioneering spirit and welcome new technologies and business trends using fresh, creative ideation. My 20+ years experience has increased my talents in many areas and I am able to offer professional, "one-stop shopping" services at an affordable price. I’ve had extensive experience in creating influential branding, marketing and PR strategies, which generated strong awareness and a profitable ROI. Projects are not entirely represented in Guru SafePay as clients chose alternative billing. I'm pleased to say 95% Guru clients have requested additional services and/or entered into long-term business relationships based on the quality of work delivered. Services Branding ~ naming ~ custom vector art logo design ~ biz cards, letterhead, stationary, etc. ~ brand consultation Marketing Communications ~ strategic marketing plans ~ project management ~ copywriting ~ book/CD cover art ~ annual reports ~ new product launch ~ graphic design (ads, brochures, postcards, newsletters, PowerPoint, posters, flyers, bookmarks, rack cards, etc) and more. Website / Social Media ~ website hosting (99% up-time) ~ website planning, design, content management ~ SEO ~ EXCELLENT QUALITY. 2-3 home page mockups within 5 days eMarketing ~ comprehensive e-mail campaign management ~ templates ~ ads, coupons, e-newsletters, e-zines Public Relations ~ news release writing ~ direct media contacts distribution ~ press kits |
| Work terms: | I work by flat fee or hourly rate (minimum $50 per hour). Fees are customary to published annual rates by Writer's Market and Graphic Designer standards. Fees are determined according to my abilities and experience in a particular service requested. I am flexible with clients' budgets and develop phased approaches to concentrate on the essential areas needed for maximum ROI. I appreciate professionalism and mutual respect with employers and have developed many long-term relationships from this work ethic. I develop comprehensive, brand-driven campaigns and work independently on every aspect of the project. Payment Terms ~ Professional contract with client signature required ~ 50% deposit on project start date to begin work ~ Milestones established for each critical deliverable/phase of project, percentages of fees invoiced at each set milestone. For 3, 6, 12 mos. or more contracts, I utilize bi-weekly OR monthly professional invoicing, depending on project. I also welcome small, quick projects. I work in U.S. and internationally. I use Skype, Yahoo Messenger, GChat, and other project management tools for effective communications. |