New Dominion Communications, Baltimore, MD, Communications Expert, Marketing Coordinator, Brand Consultant, Public Relations, Publication Production

New Dominion Communications

Edgewater, Maryland | United States

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New Dominion Communications (ID: 769603)

	Marketing & Communications
	Feedback: None Reviews: 0 Earnings (Year): $0

Summary

Member Since:

January 30, 2007 | 0 quotes in last 30 days | Last Signed in: November 01, 2007

Location:

Edgewater, Maryland | United States

Would work on site:

Yes

Earnings (All Time):

Earnings by Skill (Year):

Marketing & Communications	$0
Brand Management	$0
Marketing Communications	$0
Marketing Coordination	$0
Public Relations (PR)	$0
Publication Production	$0

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Rate:

Min. Rate: $35.00 | Min. Budget: $0.00

Work Terms

Industries:

Consumer Goods & Services, Education, Government, Media & Entertainment, Non-Profits & Charities

Highlights

Marketing Director, Education Online Learning (EOL), Virginia 11/20/05-Present • In charge of all marketing for an Education start-up company with an online product and individual tutoring centers • Overseeing the development of the Website supporting the EOL Learning online product • Developing marketing plans • Writing press releases and advertisements and disseminating information to appropriate media outlets • Creating contact databases • Performing market research • Overseeing logo and brand development • Overseeing website design and working with programmers and graphic designers • Managing the production of all promotional materials • Coordinating all targeted mail, email, and fax communications Associate, Kearns & West, Washington DC 2/10/06-5/12/06 • Subcontractor under Nortel for the United States Patent and Trademark Office (USPTO), responsible for promoting EFS-Web, the new online patent submission service • Created EFS-Web slogan, “Online Filing, Simple and Secure” • Oversaw two graphic designers and printer’s work to produce collateral and posters • Worked with USPTO Public Affairs Office and oversaw press conference press release; also responsible for pre-conference and post conference follow-up with media, and post conference tracking of press coverage • Participated in speech and video script writing and editing • Conducted stakeholder research, database management • Selected and purchased trade show materials • Contacted key stakeholder groups and made trade show exhibit arrangements for annual and bi-annual meetings • Arranged and participated in Webinars and identified and scheduled presentation opportunities for EFS-Web team • Trained EFS-Web team on the details of trade show exhibition and shipping • Obtained security clearance for position in order to work at the USPTO office Marketing Specialist, Bernan Associates, Lanham, Maryland 7/20/98-8/10/05 • Conducted industry market research for senior management. • Participated in marketing and sales planning to determine: - New products and services - Product enhancements - Costs - Promotion campaigns for both print and electronic publications • Created, developed and managed the company’s monthly email newsletter (the Government Publication News) sent to over 4,000 customers across the country • Created and maintained a database of 7,000+ qualified customer contacts for marketing and market research, generated from trade shows, market research, and customer development • Restructured and expanded customer marketing codes • Interacted daily with clients, generated leads and tracked them through the sales process • Identified potential customers, met with end users and key decision makers, developing customer profiles for high volume (CORE) customers • Reported to senior management on developments by competitors • Performed sales analysis • Conducted customer surveys • Gathered testimonials for new publications. • Wrote marketing communications and copy for, edited and updated company website • Disseminated new title information via email to resellers • Performed targeted mailing and email campaigns • In charge of all sales and marketing activities relating to intergovernmental agency online subscriptions from such organizations as the UN, World Bank, OECD, WTO, PAHO • Designed and worked with a graphic designer and programmer to create a information portal website for international agency subscriptions • Wrote copy for and oversaw the design of collateral for international agency subscriptions • Responsible for the sales activities of Bernan's two electronic publications, Government Information on the Internet and KCDLonline • Developed a strong customer base for KCDLonline, warranting the hiring of a full time staff • Acted as liaison between customers and Bernan's contract specialist • Coordinated product trials, working with state and regional library consortia and individual institutions from across the country • Lead trade show coordinator and display manager Prior Employment Senior Copywriter, Bernan Associates, Lanham, Maryland 1998 Wrote and edited brochures, promotional releases, and order forms. Managed direct mail projects. Freelance Writer, The Tidewater Review, West Point, Virginia 1997 Wrote historical articles, researched and designed an award-winning directory for Gloucester County and a magazine for New Kent Co, VA. Reporter, The Smithfield Times, Smithfield, Virginia 1995-1996 Wrote hard news and feature stories covering Surry County and the towns of Smithfield and Windsor, Virginia. Covered state/local politics and campaigns, with focus on education and city/county government.

Skills

Years of Experience:	No information provided
Highest degree:	Bachelor's Degree
Software Skills:	No information provided
Additional Skills:	Computer Skills Experience With: • MS Word • PowerPoint • WordPerfect • Excel • Access • Outlook • MS Works Proficient In: • PC and Mac computers • Adobe PageMaker • MS Publisher • PhotoShop • Lotus 1, 2, 3 • AS400 • Navision • MailCrawl • Tarantula Familiar With: • Flash • Dreamweaver • BlueVoda
Tested Skills: