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bfound (ID: 709183)
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Websites & Ecommerce
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Earnings (Year):
$0
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Summary
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| Member Since: |
July 20, 2006 | 0 quotes in last 30 days
| Last Signed in: December 06, 2007
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| Location: |
Easton, Maryland | United States |
| Would work on site: |
Yes |
| Earnings (All Time): |
$0 |
Earnings by Skill (Year): |
| Websites & Ecommerce |
$0 |
| Search Engine Marketing |
$0 |
| Search Engine Optimization |
$0 |
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Feedback |
| Rate: |
Min. Rate: $30.00 | Min. Budget: $0.00 |
Work Terms |
| Industries: |
Consumer Goods & Services, Media & Entertainment, Professional Services, Retail & Wholesale, Technology & Internet |
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Highlights
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CERTIFICATIONS
ExpertRatings: ExpertRating an ISO 9001-2000 certified company offering online certification and training services to individuals and companies in over 60 countries.
• Search Engine Marketing Certification
• Search Engine Optimization Certification
Paid Search Marketing:
• Yahoo Certified Ambassador
• Google-Approved Qualified Professional
Job Experience:
Current Position - Search Marketing Strategist
Create, maintain, manage, and optimize various customer accounts for Paid Search Management, Paid Inclusion, Natural Optimization, Paid Listings, and Keyword Construction.
Extensive contact and consultation with Google. Yahoo, and MSN professional account executives. Additional contact and consultation with Shopping.com, Shopzilla, PriceGrabber, Yahoo SSP, MSN Shopping, and other third tier search engine entities.
Excellent people skills, quantitative skills, and computer skills.
Strong grasp of numbers; Comfortable with complex statistics; Understanding of the ins and outs of online direct marketing. Advanced MS Excel abilities, including the ability to use formulas, functions, and pivot tables as well at automate complete functions, builds, and reports through visual basic for applications. Intermediate SQL skills for querying databases. Well-versed in the core MS Office suite (Word, Excel, Access, Outlook, PowerPoint).
Accomplishments:
• Assisting in the design and implementation of shopping comparison site feeds for applicable clients
• Assisting in the creation of API development for keyword creation for shopping engine feeds
• Research and establish additional shopping engine feed partnerships.
• Assist in the development and use of Google Analytics for keyword tracking and analysis
• In charge of Excel Automation via Visual Basic for Applications
Previous Position:
Client Services Executive, Windows Platform Network Engineer
Responsibilities
Maintain excellent relations with clients while working closely with them to produce cost-effective ads for internet / search engine / pay per click marketing using proprietary software, tools, and self analysis. Produce search phrases, advertising copy, and appropriate links to client URL’s. Report regularly to client on performance of campaigns. Adjust bidding, landing pages, and ad copy intelligently to maximize clients ROI. Requires outstanding verbal and written skills, solid grasp of mathematics, excellent proficiency of MS excel spreadsheets and knowledge of SQL, Perl, HTML, and XML.Help clients significantly increase their online sales, and do so with increased advertising efficiency. Help clients exceed their marketing goals.
Extensive contact and consultation with Google and Yahoo professional account executives. Additional contact and consultation with Shopping.com, Inktomi, MSN Shopping, and other third tier search engine entities.
Excellent people skills, quantitative skills, and computer skills.
Strong grasp of numbers; Comfortable with complex statistics; Understanding of the ins and outs of online direct marketing. Advanced MS Excel abilities, including the ability to use formulas, functions, and pivot tables as well at automate complete functions, builds, and reports through visual basic for applications. Intermediate SQL skills for querying databases. Well-versed in the core MS Office suite (Word, Excel, Access, Outlook, PowerPoint).
-Additional Responsibilities-
Maintain Windows Network and Employee desktop computers including troubleshooting, installation, training, automation, and updates. Build new computer via image for new employees.
Accomplishments:
• Designed, installed and implemented new data and telephony network for new, increased space office building.
• Researched, purchased and installed Alarm system for new, increased space office building.
• Created automated program to retrieve reporting and billing information. This task had taken from 4-6 hours to accomplish and used the valuable time of 3 AE’s. Upon completion of the program this task was dropped to 1-2 hours with no AE time needed.
• In charge of Excel Automation via Visual Basic for Applications
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Skills
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| Years of Experience: |
No information provided |
| Highest degree: |
Bachelor's Degree |
| Software Skills: |
No information provided |
| Additional Skills: |
With Full Confidence & Competence
• Microsoft OS - 98, 2000, XP
• Microsoft Office 97, 2000, XP, 2003
• Excel
• Outlook
• Word
• PowerPoint
• Access
• VBA & Windows Scripting
• DreamWeaver, Fireworks, Flash, Photoshop
• HTML
• Network Design, Build, Implementation, & Troubleshooting
With Entry Level Competence
• Java
• CGI
• SQL
• Perl
• PHP
• Visual Basic
Detail oriented, self motivated, ready to go candidate. I am inspired to work hard not just to reap rewards, but also for personal satisfaction. I enjoy teaching and helping others realize their potential. I am flexible and able to juggle multiple tasks simultaneously, willing to take on new and varied projects and able to handle changing priorities and deadlines. One of my most important assets is continuously being able to contribute to, organize, manage, and/or lead projects and project teams. I am an attentive listener, a cooperative colleague and always willing to help others. Although I have not yet obtained my Bachelors degree, the time I spent in the Air Force coupled with my work experience, knowledge and drive to expand that knowledge far exceeds even that of a Bachelors degree level education. I am, however, actively preparing for the A+, Project+, and MOS
Search Engine Marketing Engineer. It is a diverse collection of online marketing techniques with the goal of bringing qualified visitors to your website at a reasonable cost. It's a new and exciting arena of advertising and marketing. The field can be divided into 3 areas: natural search optimization, paid keyword search, and search feeds. There are very few experts in the field, although the players would have you believe otherwise.
After 2 years of handling clients from start-up to Fortune 500's, creating keyword lists from the 1000's to the 10's of thousands, and handling ROI targets from 5% to 35%, I have both the confidence to tackle any Search Engine Marketing campaign and the understanding that I still have much to learn. I have been using proprietary tools as well as consumer available tools such as Google Analytics, Softnik Technologies & Golden Keywords for creating, tracking, managing, and optimizing large, complex, and effective search campaigns. I have conducted the testing of different bid strategies, keyword strategies, ad copy strategies, and landing page strategies to improve SEM campaigns. I have used tools that track every click, visit, order, and item, and monitored and optimized advertising spend versus resulting sales. I myself have created many analytical tools for bringing raw data together and forming real information using Excel and VBA.
I am excited and self motivated to increase my knowledge and expertise in this growing and expanding field of Website Optimization, Online Direct Marketing, Shopping Comparison, Paid inclusion, SEO, and SEM. Coupled with a dynamic and innovative company, I strongly believe we can both succeed in accomplishing our goals. |
| Tested Skills: |
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| The Freelancer has not taken any Skill Tests. |
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Work Terms
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No information provided
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Global Region
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| Country: |
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United States |
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