Go to Market Strategy, G2M Implementation, Lead Gen Execution
I spent 15+ years in sales and sales management and the past 17 years developing market strategy and G2M plans for clients. God is first, family is second and I love the work I do.
I held such positions as VP of Business Development, Chief Growth Officer and Director of North American Sales & Marketing. I have a rare blend of experience in both sales management and marketing strategy.
Over a fifteen-year period, leading marketing efforts for such clients as Capgemini, CSC and Fujitsu, my go-to-market expertise contributed to nearly $500M in net-new revenue. The key to those accomplishments was the ability to articulate client value propositions and drive dialogue and engagement with targeted prospects.
My core competencies are founded in a unique ability to deliver strategy and execution across the spectrum of the go-to-market model: Think, Build & Run. I have designed messaging platforms and strategic value communications and content to leverage the Market Engagement model, particularly for those companies whose offer is complex.
I can can capture and assimilate Voice of the Customer into actionable, go-to-market execution. I am disciplined in aligning Value Proposition, Value Communications and Value Delivery necessary to compete at the highest level.
I can help your organization identify growth opportunities in current, adjacent and underserved markets. For the sake of differentiation and competitive advantage, I can analyze competitors and customers’ perceived value of your company, competitors in the context of how your customers make decisions. I can help your organization establish best practices in go-to-market strategy, business development, messaging and marketing.
Work Terms
I work long hours, prefer payment bi-weekly and will provide value for fair compensation. I will negotiate hourly rate or quote fixed-fee.