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Design & Development:
• Develop focussed collections each season in line with the company strategy for the brand taking into consideration the semi sustainability approach.
• Design direction, research trends, materials, trims, and color palettes and design new products incorporating original ideas.
• Continual review and reaction of the market and social media to identify emerging product opportunities.
• To be continually aware of emerging trends and competitor products.
• Sound technical knowledge of accessories construction, fabrics, finishing techniques, and processes. Strong knowledge of CAD illustrator, Photoshop, and 3D modeling.
• Provide tech pack with specifications sheet and finalize the approved designs for production.
•Work closely with the Production team to ensure fit and aesthetics meet the brand requirements.
• Plan and create new designs post getting concept guidelines for Look of the Season / Special collection/events etc.
• Set clearly defined guidelines and plan the design range.
• Taking care of all steps of the design process, from initial conception to product development.
• Ensure precise designs are offered in order to maintain a high design success rate and achieve targets.
• Lead and provide overall creative direction to the brand by conceptualizing and developing a range for different seasons.
• Promote new concepts, designs, systems, and thinking for product innovations and processes.
• Execute Reverse Design process after seeing the available raw material.
• Designs must be function-oriented and production-friendly.
Material & Sourcing :
•Documentation of Catalogue and sample swatches will be saved and stored both digital and physical hard copy.
• Selection and finalizing the vendor will be in consultation with the management.
Internal and external Communication :
• Update Weekly twice on the design status to your reporting person.
• Coordinate with production planning and the quality in charge at the time of production.
• Interact with the sampling team after the design has been approved and strictly follow the lead time with the sample team.
• Check the details and quality of the workmanship at the time of making samples. Coordinate with sample maker to make a Mockup before
using the original fabric.
Design Branding materials like Hangtag, Labels, Packaging, Digital Catalogue, Brand profile.
• Lead in-house photoshoots and design lookbook.
•Develops marketing tools such as brochures, video, presentations, promotional materials, direct mail, and newsletter tradeshow graphics.
• Coordinate with the Digital Marketing team in the area of social media, website, and other digital platforms.
• When time permits your expertise will also be used for all kinds of branding purposes. Should have the ability to envision and with the right balance of text & visuals implement content.
• Ability to design eye-catching marketing/ promotional banners.
• Layout and visual communication design for social media platforms and website creatives.
Minimum Skill Required:
• Accessories design degree or equivalent
• At least 2 collections work experience in belts and bags.
• Very Good Understanding of materials.
• Previous work on collections with the approach will be an added advantage.
• Confidence Level should be high in presenting designs formally and informally.
• Should possessed practical knowledge and experience of production methods.
• Should be in a position to work without supervision and be a part of a highly productive team.
• Should be creative and have the ability to work in a rapid-paced.
• Ability to produce original ideas based. ... Show more