Jennifer Savary recently founded Brand Dogs, a consulting firm specializing in Consumer Engagement, non-traditional marketing channels and actionable communication recommendations. Most recently, Jennifer worked with Toyota Motor Sales' Engagement Marketing Department to develop the Toyota's Consumer Engagement Framework, a core element of Toyota's overall marketing strategy. Her responsibilities there included Toyota's engagement executions for FJ Cruiser and Yaris launches. Prior consulting engagements with Pricewaterhouse Coopers focused around business strategy and operations redesign with clients like Mariott, JC Penny and Bell South.
With more than a decade of strategic consulting, product management, sponsorship and event marketing experience for some of the world's most respected brands, her expertise lies in the evolution of marketing channels from mindshare into marketshare.
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