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Sales & Marketing

Advertising Concepts

Internet Marketing Web Usability Organic Search Engine Optimization (SEO) Tracking / Reporting / Analytics - (Urchin / Google Analytics / Web trends / Omniture) Pay Per Click AdWords, Overture, Shopping Engines Affiliate Marketing (CPA) Conversion Tracking (online and offline) Keyword Research Description and Title Development Online Media Buy Online Trends & Research Discovery Ecommerce Online Business Planning Online Press Releases Emerging Media Research Consumer / User Promotions Email Marketing Online Ad Networks Hitwise Comscore Double Click DFP Right Media NMX / PMX Account Management Process Development B2B / B2C Marketing & Sales HTML / PHP / MySQL (intermediate) Photoshop MS Office / Project OTHER ? Fluent in Polish ? Member of CIMA, 313 Digital, Ad Craft ? SES / Ad Tech ? Theta Chi

Skills & Expertise

Account ManagementAdvertisingAffiliate MarketingAnalyticsBusiness PlanningCEcommerceEmailEmail MarketingGoogle AnalyticsHTMLInternet MarketingKeyword ResearchManagementMarketingMsMs OfficeMySQLOmnitureOrganic SearchPay Per ClickPHPPolishPress Releases

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