Sales & Marketing
- Marketing Communications Strategies and Tactics
Develop and implement million dollar marketing communications plans targeted to key executives of Fortune 1000 companies Monitor and recommend relevant media, trade shows, and industry conferences to identify new communications opportunities Design and manage processes for tracking the cost-effectiveness and ROI of all communications programs Interface with sales, product management, and other internal groups to maintain strategy and direction.
- Trade Shows, Conferences, and Events
Identify, coordinate, manage and execute trade shows and industry conferences Restructured quarterly company meeting program into a high-energy, motivational themed event. Develop, coordinate, and manage these meetings for 400+ employees Event director for three conferences per year(400+ people) including creation of the agenda and speaker selection, venue and production coordination, event marketing, registration and staffing, and on-site man