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Business Planning

Eighteen years of business experience with world-class media, marketing and strategy organizations including About.com, Showtime, BusinessWeek, NBC, Unilever and Booz Allen Hamilton - Developed marketing and organizational recommendations for About.com to exceed $100MM milestone - Wrote business plan used by BusinessWeek to expand its position in - Core participant in the development and execution of Chrysler multi-million dollar film initiatives - Led NBC task force to analyze industry-wide changes in media buying & protect $3 billion in upfront revenues - Wharton MBA. Harvard BA. NYU Adjunct Professor of Marketing Research. Six Sigma Black Belt Karen is an independent consultant specializing in strategy and marketing for media clients. Karen's work comes from two sources: (1) project work with boutique consultancies (2) contract work for clients such as About.com and the BusinessWeek Group. Working with a mid-sized consulting firm that specializes in broadband

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$100/hr Ongoing

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Eighteen years of business experience with world-class media, marketing and strategy organizations including About.com, Showtime, BusinessWeek, NBC, Unilever and Booz Allen Hamilton - Developed marketing and organizational recommendations for About.com to exceed $100MM milestone - Wrote business plan used by BusinessWeek to expand its position in - Core participant in the development and execution of Chrysler multi-million dollar film initiatives - Led NBC task force to analyze industry-wide changes in media buying & protect $3 billion in upfront revenues - Wharton MBA. Harvard BA. NYU Adjunct Professor of Marketing Research. Six Sigma Black Belt Karen is an independent consultant specializing in strategy and marketing for media clients. Karen's work comes from two sources: (1) project work with boutique consultancies (2) contract work for clients such as About.com and the BusinessWeek Group. Working with a mid-sized consulting firm that specializes in broadband

Skills & Expertise

AdvertisingAnalysisBusiness DevelopmentcnmConsultingData AnalysisEditingFacilitatingFilmFinancial ModelingJapaneseManagementManagement ConsultingMarketingMarketing ResearchMedia BuyingMobileModelingNetworkingPresentationsProject ManagementResearchSalesSix Sigma

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