I can help you plan, build, manage, and maintain digital project builds and services, from websites to email campaigns, CRM to CMS, including integration with ERPs and Inbound marketing platforms, Google Analytics, and many reporting tools.
I bring over 20 years of advertising agency experience to the table with the last decade as a Sr. Digital Project manager for the Manhattan/global Agency world. I can begin from your KPIs to recommend a digital strategy to maximize your ROI, provide bottom up or ballpark estimates for waterfall, agile, or 'agilefall' digital projects. Then convert those into viable project plans with staffing resources to help you assemble the correct, cost-effective team if you need, and then manage that team to successful completion on scope, on time, and on budget.
With a MS in Interactive Communications as a foundation and over a decade of experience in agency Digital Project Management, I also wear many hats and can provide services above and beyond the Project planning and coordination. I have 12 years as an Art Director and remain fluent with the Adobe Creative Suite of products. I am trained and personally passionate about writing for various audiences, including academic training for how to write for the web. I am fluent in Information Architecture and can provide coverage and assistance on that front, communicating to my team and you the client in sitemaps and wireframes, technical requirements, and functional specifications I author myself. Content Strategy plans available upon request, and of course I'm also available as a remote around-the-clock last-minute Digital QA tester as well. Thanks to my start in Proofreading and Copy Editing, I'm also able to provide those services as well.
In short, I'm the soup-to-nuts project strategy, planning, execution, and maintenance go-to professional. I shoot from the hip, don't pull my punches, and I have a professional reputation for getting the job done on time, on scope, and on budget. With work in regulated industries like Big Pharma and Finance, I'm always down for tackling a logistical nightmare, and if your last Digital PM walked out give me a shout and I'll work on stepping in to fill their shoes (or more likely, correct a stalled project or project in crisis).
Let's make digital experiences together!
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