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Marketing Communications

I have a bachelors degree in marketing and am currently completing a masters degree in business administration. I have 5 years experience in management and development of a manufacturing sales representative network. I currently serve as a Marketing and Communications Manager. I have extensive experience in directing projects involving the use of the Internet as a Sales Lead Development, Fullfilment and Distribution tool as well as being able to integrate sales force accountabilty measures. All projects overseen were custom designed solutions to fit the needs of users rather than fitting users to a system. I have two years experience in statistical sales decomposition and forecasting techniques using Eviews. Many companies know their seasonality measures by looking at a sales graph, but decomposition and forecasting alows business decision makers to see exactly how much any given month is affected by the four components of sales. I have performed extensive research in consu

Skills & Expertise

AdvertisingAnalysisBusiness DevelopmentConsumer BehaviorEViewsForecastingManagementMarketingPay Per ClickResearchSalesSales Analysis

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