I am a media professional who has worked in the publishing and media industries in New York and Atlanta for 10 years. I am currently based in Atlanta.
For the last 8 years I was employed with Primedia Inc., working specifically in marketing/sales support, events/promotions and advertising sales for Soap Opera Digest, Soap Opera Weekly and Automobile magazines.
In my last role as Marketing Director for Soap Opera Digest and Soap Opera Weekly, I gained valuable experience dealing with a variety of demands including: the creation of strategic marketing programs (in-book, online and retail promotions/sponsorships) for the magazine and its advertisers; cultivating relationships with advertisers and network/talent publicists; developing and overseeing national retail programs at mass merchandisers, malls and drug stores; and supervising the creation and implementation of in-book and on-line added value programs.
While publishing is a somewhat specific business, I feel that my exper
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