jackpariseau

San Diego, California, United States

Yearly Stats: $0 Earned |

Marketing Plans

- Developed an integrated marketing campaign to re-position a consumer hard goods product that delivered a higher price point while it increased sales 600% in one season. (Initial factory run of 5,000 units increased to over 60,000 units sold in 4 months).- Led a marketing team that more than doubled season pass sales (in season) for a "Top-10" theme park with a resident direct mail program. Program expanded to parks in Orlando, Dallas, and Las Vegas and set season pass retention records in each market.- Won a multi-million dollar media management contract with a global auto parts leader.- Won and managed a multi-million dollar global account for a $90-million ad agency.- Created, tested, sold and successfully implemented a one-to-one telemarketing concept that delivers greater than 10% return on business-to-business cold-calling programs.- Supervised a product launch that was so successful the company captured category leadership from the perennial leader with a one-year increase of t

$25 / Hour
$500 minimum budget