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The President of The Freed Vance Research Group, has a long history in both supplier and client side research. She was brought in to America Online in 1996 to create an internal market research department, and over her seven years there, she was instrumental in developing the majority of tracking studies that are still in place today.
While the Director of Qualitative Research, has many years of experience in all phases of qualitative research. This year, McCann Erickson praised for her work on a Creative Test for a well-known provider in the health industry, which helped identify the best message and image for a new campaign they are launching to extend the brand beyond beauty to encompass the "healthy smile."
Other employees, who work with the FVR Group, h
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