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Sales Management

In the late 90’s, as the Vice-president of Sales and Marketing for the North American division of a large international hotel company, I decided that the only way we were going to be able to improve our competitiveness against better known and more widely distributed U.S. and Canadian chains was through finding ways to make significant improvements in our sales organization. At the time, we had twenty hotels throughout the U.S. and Canada, in both the mid-scale and upscale categories, generating in excess of $100,000,000 in annual revenues. With the help of an outside consultant from Learning International and the President of our sales training company, we formed a cross-functional development team to create and implement a customer relationship process throughout the hotel based sales teams. It was a tremendous learning experience. We did a lot of things right and a lot of things wrong – I learned more from the things we did wrong - but in the end it was worth the effort

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$100/hr Ongoing

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In the late 90’s, as the Vice-president of Sales and Marketing for the North American division of a large international hotel company, I decided that the only way we were going to be able to improve our competitiveness against better known and more widely distributed U.S. and Canadian chains was through finding ways to make significant improvements in our sales organization. At the time, we had twenty hotels throughout the U.S. and Canada, in both the mid-scale and upscale categories, generating in excess of $100,000,000 in annual revenues. With the help of an outside consultant from Learning International and the President of our sales training company, we formed a cross-functional development team to create and implement a customer relationship process throughout the hotel based sales teams. It was a tremendous learning experience. We did a lot of things right and a lot of things wrong – I learned more from the things we did wrong - but in the end it was worth the effort

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ConsultantCorporateCorporate StrategyInternationalMarketingSalesTrainingWriting

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