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Sales & Marketing

Brand Management

$75/hr Starting at $500

Lisa has over 20 years of experience in the development, marketing and sales of scented products. Her professional experience includes advertising account management of packaged goods and mass-market fragrances at BBDONew York and Ogilvy&Mather, and brand management at Unilever. Lisa was trained by master perfumers to evaluate fine fragrance, home scent, personal care and household fragrance and was Western Regional Manager at Givaudan, the largest fragrance house in the world. Using a unique, multi-disciplined strategic approach to fragrance and product development, Lisa has collaborated with Gap Inc, Jessica McClintock, Giorgio, Bijan, Clorox and Pottery Barn to develop numerous commercially successful products, several of which have won industry awards. Current Clients: West Elm, Smith&Hawken, Apothia at Fred Segal, Gump's, McEvoy Ranch (via work with Through Smoke Creative

About

$75/hr Ongoing

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Lisa has over 20 years of experience in the development, marketing and sales of scented products. Her professional experience includes advertising account management of packaged goods and mass-market fragrances at BBDONew York and Ogilvy&Mather, and brand management at Unilever. Lisa was trained by master perfumers to evaluate fine fragrance, home scent, personal care and household fragrance and was Western Regional Manager at Givaudan, the largest fragrance house in the world. Using a unique, multi-disciplined strategic approach to fragrance and product development, Lisa has collaborated with Gap Inc, Jessica McClintock, Giorgio, Bijan, Clorox and Pottery Barn to develop numerous commercially successful products, several of which have won industry awards. Current Clients: West Elm, Smith&Hawken, Apothia at Fred Segal, Gump's, McEvoy Ranch (via work with Through Smoke Creative

Skills & Expertise

Account ManagementAdvertisingBrand ManagementDesignManagementMarketingMarketing StrategyProduct DevelopmentSalesWriting

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