Analytics data governance is an ongoing initiative with executive buy-in to establish strategic vision and oversight over the goals, communication, policies, processes, measurement, and management of data with the objective to empower decision makers with competitive analytics insights (i.e. operationalize analytics), build competitive advantage and reduce risks.
- Develop and disseminate data strategies, goals, policies, standards, processes, and KPIs.
- Establish roles, set expectations, and enforce accountability.
- Manage and increase analytics maturity.