Multi-faceted & focused professional with experience in Digital Marketing including Pay-per-click (PPC) Optimization, SEO, Return on Investment and so on
Expertise in participating in Digital Marketing Initiatives for various products
Creative and business-savvy professional with expertise in managing campaigns on Google AdWords & Facebook (Social/Digital Media, Paid Search, Content Strategy, Lead Nurture); familiar with keyword tools and bid optimization steps with latest techniques
Subject knowledge of analyzing market trends to identify opportunities in the digital product portfolio; planning and supervising the execution of ‘concept-to-launch’ marketing strategies
Showcased excellence in high-impact marketing campaign management to drive adoption, increase usage of products through online, offline and partner co-marketing campaigns
Gained collaborative cross-functional business management or development, people management; managing business initiatives and teams to develop sales potential