Greek Sotiris Mornos looks through his mobile phone the local weather data collected by a meteorological station and a hygrometer installed in his field in the Imathia agricultural plain in northern Greece.

This farmer has been using an agricultural field management application for two years, in an effort to improve his production capacity of cotton and fruits.

However, Greece, whose citizens are known to have a strong attachment to tradition, is still slowly progressing towards adopting smart farming techniques aimed at improving and ensuring production sustainability using technological and digital innovation.

The monitoring device, which is installed behind the apple and peach trees that extends over hectares, records all data and information, moment by moment, allowing analysis of climatic conditions and their impact on the ten hectare cotton farm.

"Thanks to these modern tools, we succeeded in (...) increasing the yield" of the farm, says Mornos, 25, who gave up his university studies to devote himself to his family's land.

By measuring soil moisture or nitrogen levels, farmers avoid using excessive fertilizers and also reduce the amount of water approved.

The development of smart technologies in agriculture may constitute a solution to the desertification that affects the countryside.

In recent decades, Greece, which is mainly an agricultural country, has lost a large number of specialized workers in this sector. And agriculture, which was neglected in favor of the service sector, specifically tourism, currently accounts for only 5% of GDP.

"Most of the young people in my village prefer to take jobs in other professions and give up working in the fields," Sotiris Mornos says.