Fashion is a funny thing. A single distinctive garment or accessory commonly requires an outlay that surpasses the annual income of most of the world’s population. Watches are an extreme example. There are cults of Rolex, Omega, and Patek Philippe, much to the pleasure of Rolex, Omega, and Patek Philippe. The Apple Watch, despite what seems like an ineluctably brief useful life span, clearly aspires to this class. Significantly, the one new Apple Watch accessory announced at the company’s marathon event earlier this month was a Hermes leather band priced at one thousand five hundred dollars. No one blinked, because Apple had already beat it into our brains that its Bluetooth bauble is a luxury item. Its videos had spread the word with respectful whispers, the kind reserved for speaking in the presence of kings and golf tournaments.