Dynamic and creative marketing leader with experience in consumer packaged goods, recreational products and travel/tourism brands. An infectious passion for marketing, with the ability to see the big picture and strategically anticipate consumer needs. Known for resourcefully building and leading cross-functional teams to plan and flawlessly execute detailed tactical programs in collaboration with key retailers. - Doubled Grocery distribution and increased sales by over 125% for Caribou Coffee, also increasing same-store velocity by 25% and tripling Household Penetration via compelling trade and consumer promotions - Repelled competitive incursion and grew net market share by re-engaging core teen Slim Jim® consumer - Exceeded annual plan by over 20% for two mature Land O Lakes spreads brands - Founded and operated a Field Marketing agency focused on the bike, ski and apparel categories