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Marketing Research & Plans

$100/hr Starting at $25

Qualifications and Accomplishments Marketing Research and Data Analysis I have experience in exploratory research design, implementation and analysis using various qualitative methods. I have experience in quantitative research design, implementation and analysis using various data collection methods and analytical techniques. Conducted customer satisfaction research for GNC Corporation using multi-channel (online and telephone) data collection. Conducted website development research and user needs analysis for Pennsylvania Department of Tourism. Analyzed longitudinal data for National City’s Leasing Division and wrote a promotional white paper. Analyzed customer and prospect information for National City’s Endowment and Charitable Services Division, resulting in an integrated customer communication strategy. Conducted customer profiling and segmentation studies for Bank One Online. Managed several marketing research projects for Zippo Manufacturing includin

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$100/hr Ongoing

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Qualifications and Accomplishments Marketing Research and Data Analysis I have experience in exploratory research design, implementation and analysis using various qualitative methods. I have experience in quantitative research design, implementation and analysis using various data collection methods and analytical techniques. Conducted customer satisfaction research for GNC Corporation using multi-channel (online and telephone) data collection. Conducted website development research and user needs analysis for Pennsylvania Department of Tourism. Analyzed longitudinal data for National City’s Leasing Division and wrote a promotional white paper. Analyzed customer and prospect information for National City’s Endowment and Charitable Services Division, resulting in an integrated customer communication strategy. Conducted customer profiling and segmentation studies for Bank One Online. Managed several marketing research projects for Zippo Manufacturing includin

Skills & Expertise

AnalysisCustomer SatisfactionCustomer Satisfaction ResearchData AnalysisData CollectionDesignMarketingMarketing ResearchResearchTestingTourismWebsite Development

1 Reviews

  • TRI_Pamela says,

    Joe was fabulous to work with on this project! He was responsive, stayed in constant contact, and worked to deliver the data set in the formats needed. He was patient and extremely knowlegeable; he helped make the data understandable to this 'layman', and gave good feedback on interpreting the survey results. All in all he is a great pro and a gem. I would definitely work with him again, no question!

    for Cross-tab & code survey results on Aug 17, 2006