High talented senior marketing executive with local and international experience and outstanding business achievements.
Recently headed a $ 150 mio EUR business in one of the fastest growing territories worldwide for a multinational leader in the sporting goods and lifestyle industry; with solid background in brand communications, product merchandising, digital and omnichannel strategies.
Leaded a multi cultural talented team to redefine the brand´s equity and positioning across Latin American countries; doubling the net sales in 4 years as well as improving substantially net profit for the business through a precise P&L management.
Supported and engaged corporate culture and work environment as well as built a high performing team which resulted in a significant brand hype lift, market share expansion and stronger connection with consumers.
Strong business acumen, leadership capabilities and marketing expertise have contributed to a number of successful projects achievements.
So I am confident that I can contribute to your project with unique excitement to achieve outstanding goals.