Digital strategist, fluent in the technologies, platforms and processes reshaping how brands are being built in the digital age. Articulate, “get to the point” blogger, writer, brand storyteller and editor, fifteen years of market honed experience writing memorable copy. B2B and B2C brand voice builder from startup to enterprise: Finance, Travel, Fashion, Manufacturing, Education, Health, Real Estate, High Tech, Media, Entertainment. Self sufficient technologist: WordPress, Google Analytics, Facebook, Twitter, Pinterest, YouTube, Instagram, LinkedIn, Marketo, SalesForce, MailChimp, Constant Contact, Zendesk, Trello, Google Docs, BaseCamp, Dropbox, Box, Buffer, SpyFu, Buzz Sumo, Power Editor, MixPanel. Cloud and ecommerce savvy, UI/UX honed, quant level skills with Google Analytics, SEO best practices driven, A/B split variable skilled practitioner, sales funnel builder, AD trained/honed, graphics image selection and curation skilled. Market honed skills: • WordPress: Theme Setup, HTML, MySQL & CSS “light” code modification • Marketing Stack Build out: Technology, Platforms & Business Rules Integration • Server Provisioning, DNS Settings & Optimization, Shopping Cart Configuration • Web Site Design UI/UX, Menu Structure, Image Selection & Curation • Content Strategy, Syndication & Platforms with Editorial Calendar integration • Google Analytics and Search Engine Optimization "Quant" Level • Sales Funnel Development & Split Variable Testing • Build and Manage Social Platforms: YouTube, Instagram, Facebook, Pinterest, Twitter & LinkedIn • PPC and Social Media Advertising Campaigns • Managed 50+ Complex Web Site Design Projects with Offshore and U.S. Developers • Cloud Savvy: Wishpond, Dropbox, Google Docs, Trello, BuzzSumo, SpyFu, Unbounce, ManageFlitter