Online Marking professionals are required to combine their efforts with other areas such as technical support, creative services, and sales in order to plan and execute marketing campaigns. They are responsible for the use of marketing strategies on internet and mobile devices. These professionals can manage a Twitter or Facebook profile in the name of a company, publishing new content and news related to that business on a daily basis in order to obtain new clients. Online Marketing professionals usually perform some of the following tasks: • Creating and sending email campaigns. • Optimizing web content for SEO strategies. • Updating social media profiles. • Advising about new trends. • Managing the development and launch of display advertisements.