We work in these steps:
- Briefing and Strategy: First, we want to gain a deep understanding of your business. We’ll unpack who you are as a business, what sets your business apart, discuss your audience, values, message, personality and goals. This is a key step and will be our guide as we head into the design process. We will send a briefing questionnaire and book a video call to discuss it.
- Moodboard and Style: Based on the briefing and our analysis we come up with a moodboard to define the design style we intent to work, using inspirational images to set this path and align your expectations to what we think it’s best in terms of style and to set you apart from the competition.
- Design and Refine: The next step is creating initial concepts. We will present out my strongest concepts and then we will identify which concept will best serve your business and best connect with your audience. From there we make refinements. We present two initial concepts and two revisions/refinements are included.
- At the end of the project we prepare the printing files and dielines.