Performed competitor bench marking analysis and identified savings opportunities and potential product enhancements. • Was Involved in strategizing company product roadmap by doing market research and updated all required materials needed for clients and sales team. Developed product plan to deploy new products Implemented marketing strategies Assisted various business groups with document organization and dissemination during acquisitions. Derived conceptual designs from business objectives to deliver according to specifications for usability, performance and functionality. Worked on Multimedia codec optimisation, IOT, Business Planning, Health Data analytics, Health Care, wellness, Corporate wellness Program, Occupational Health, competitor analysis, Investor Pitch Preparation, Social media marketing, Health Claims data analysis, Business Case preparation, startup pitch deck presentation