Poorva K is a statistician having strong IT experience in statistical analysis projects, team handling, coding, reports automation and analyzing. She has worked as a subject matter expert for Healthcare domain by working closely with project stakeholders to understand and document business, functional requirements and design specifications for new along with enhancements to the existing applications. She has worked as a lead in a huge IT company with several years with expertise in regression analysis, ANOVA/ANCOVA, time series forecasting, failure analysis and customer segmentation analysis. She has also published white papers on her research work during this period. Besides statistical modeling she also expertize in campaign management to create a campaign, a target population, define the communication channels and schedule and execute a campaign in order to improve marketing efficiency. She is an active member of statistical societies and volunteers organisations for research work. She holds a postgraduate in O.R. from University of Southampton, UK and a bachelor's degree in Statistics from University of Pune, India.