Experienced PR professional responsible for managing and implementing communication strategies for global consumer brands. Specialist client sectors: FMCG, Lifestyle, Beauty, Interiors, Food, Parenting, Charity, Consumer HealthSpecialties: Consumer PR, Digital PR, New Business, Celebrity Endorsement and Management, Celebrity Publicity, Experiential, Press Release Writing, Journalism, CSR Campaigns, Social Media, Brand Strategy, Event Organisation, Crisis Management, NPD Launch, Client Handling, Proposal Writing, NetworkingI'm full-time blogger at www.backpackerbecki.com - a leading solo female travel blog which talks generally to both starter backpackers as well as those who are more experienced in travel, whether through short or long backpacking stints and post GAP years, with the aim to encourage others to travel differently, adventurously and with purpose.