With a passion for combining old and new, elegant and bizarre, Michael Boucher’s design style, coined Creatively Twisted™, lends itself best to projects that require a hint of bizarre and a touch of elegance to grab attention, evoke thoughts and emotions, create buzz and leave a lasting impression. In short, Michael strives to create an experience and make a connection with the audience - regardless of the medium. “A lot of times, the art of experience design is associated strictly with interactive mediums. However, in this day and age of marketing and advertising, if a design doesn’t create an experience the audience can connect with, it will fall short, fade away into the din of an over-saturated landscape of marketing and advertising and soon be forgotten,” says Michael Boucher, who has 12 years of experience in graphic design, interactive media and web applications development. Michael is the rare breed of hybrid, existing somewhere between the two