I use content to create online experiences that raise awareness, grab attention, engage audiences, create interest and drive traffic and conversions

For over 25 years I have been in senior leadership and executive marketing roles. Over the last 14 plus years I have been focused on executing integrated marketing and ecommerce strategies. I have had the opportunity to write for different publications, do some consulting and blog at www.chrisrainey.net.

As I have progressed in my own career my desire to help others advance in their career has grown. Because of this I enjoy helping others with their resumes, interview skills, public speaking, presentations and personal brand. Helping others understand how the skill of "following" and "serving" are keys to advancing their career.

And from the "just the facts file" - My track record includes creating, designing, and implementing innovative marketing programs that increase sales. Initiating processes that improve customer satisfaction and retention, cut costs, and propel the overall brand, value, and position of the company above the competition drive me to do what it takes.

And from the "what's in my wheel house" file - Specialties: Multi-Channel Sales and Marketing, eCommerce Business Strategies-B2B and B2C, Online Marketing: web, email, search engine marketing, search engine optimization, Google Adwords, PPC, affiliate marketing Strategic Partnerships & Acquisitions, Customer Relationship Management, Product Launches & Market Development, P & L and ROI Analysis, Offline Marketing: direct, catalog, fax, media / Cause Marketing, Tradeshows/Events, Brand Positioning, Public Relations, Promotion Creation and Execution