I'm a solid AD/CW with strong concept and execution across all channels.

Creative/Art Director with a penchant for Copywriting and UX/UI.
Past clients include: Palm, Visa, Smithsonian, Nike, xBOX, Yahoo!, Microsoft

I'm an Art Director, a Copywriter and a Creative Director. I've straddled traditional and digital creative throughout my career. These were often two distinct departments located on different floors of an agency, so I got great exercise every day going up and down the stairs.

Clients like creatives when they are passionate but love them when they make sense. By keeping everything I do rooted in strategic problem solving I am able to articulate my team’s concepts in clear objective marketing terms. This simple ethos has allowed me to earn client trust, which gives them the confidence they need to take risks, which in turn ultimately allows us grow the business.

Innovative business development and good client relations have been at the core of my offering from the beginning. I earn clients' trust by methodically walking them through our work, objectively articulating how my team has gone about solving problems posed in the creative brief. I thrive as Rainmaker by showing clients how emerging technologies allow us to sniper target our audience, algorithmically, optimize media on the fly and flank them with integrated social engagement.

By collaborating with clients and my team, I always find unique opportunities to develop tools and applications that create intimate user experiences and bolster awareness of brand and product alike.


SOME OF MY FAVORITE THINGS:
Winning new business
Earning clients' trust
Concepting ad campaigns that are on strategy and have emotional impact
Unifying media challenges under a single minded brand campaign
Application development
UX, UI
Microsites
Banner ads, Online video, Mobile ads
Unique rich media opportunities
Social media integration
Print, TV, Outdoor

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