I have worked in the consumer products world for the last 7 years and am currently working as a consultant in brand development and new business development.
Most recently, I was the Brand Director at Skinnygirl and worked directly for Bethenny Frankel, Skinnygirl CEO and Star of Bravo's Real Housewives of New York. I spearheaded new business development for Skinnygirl and Bethenny, while managing the brand from an umbrella perspective down. When I began working for Bethenny, one of the main tasks was growing her social profile. In a years time, we re-strategized an implemented new initiatives that took Bethenny's Instagram following from 900k to over 1.4 Million. We also learned how to leverage her social following into other new business oppos and partnerships. (@bethenny if you want to take a look)
Prior to my work with Bethenny, I worked in the agency world building and executing brand extension initiatives for clients like The New York Times, Men's Health/Women's Health Magazine, The Girl Scouts, Campari, Wild Turkey Bourbon, and Skyy Vodka.
Being completely transparent, I am in the process of starting my venture (still a while away), but looking for part-time work while I get myself up and running.
I have a passion for Instagram/social, even built a page to screw around and test different strategies. If you want to check it out it's called (@tacos_and_techno). Started the account on December 20th from scratch and have 1,500 followers and counting.
Work Terms
Part-Time/Remote Availability