Affiliate Program Autopilot Launch

Project Job Description: Affiliate Program Autopilot Launch

Overview:
Mo-Dynamics is seeking a skilled professional to launch and automate a single-level affiliate program on a PLG (Product-Led Growth) marketplace. The goal is to create a scalable and low-maintenance revenue channel by automating affiliate onboarding, tracking, and payouts for our HR services, courses, and webinars.

Key Objectives:
Platform Configuration: Set up and configure the PLG platform to fully automate affiliate recruitment, tracking, and payouts, ensuring brand alignment and approval workflows.
Offer Deployment: Integrate and publish 20+ offers with deep links and 1–2 coupon codes for various services, courses, and webinars.
Enablement Tools: Develop comprehensive promotional assets, including a master video (30–45 seconds), 3 shorter cutdowns for social media, 3–7 banner designs, and compelling swipe copy templates.
Documentation: Create essential documentation, including an Affiliate Quick Start Guide, an Admin Runbook for ongoing management, and instructional Loom videos for key processes.
Validation: Conduct rigorous testing, including verifying six representative offers with documented test conversions and a successful $1 payout test via PayPal/Wise.
Success Metrics:
Marketplace listing live within 14 days of project commencement.
Achieve at least 15 qualified affiliate applications within 30 days.
Generate the first affiliate-driven sale within 45 days.
Ensure all tracking and payout systems are fully operational and verified by project completion.
Scope of Work:
In-Scope: Technical setup and configuration of the PLG affiliate platform, creation of all specified promotional assets, optimization and publication of the marketplace listing, integration and testing of automated payout systems (PayPal/Wise), and execution of a 2-week organic outreach sprint to attract initial affiliates.
Out-of-Scope: Multi-level marketing (MLM) features, recurring commissions, paid advertising campaigns (e.g., Google Ads), and long-term affiliate program management beyond the initial handover.
Key Deliverables:
PLG Platform Configuration (single-level program setup, automated payouts, compliance)
Optimized Marketplace Listing (headline, benefits, FAQ, T&Cs, banners, asset library)
Promotional Assets (master video + cutdowns, 3–7 banners, promo matrix)
Enablement Kit (Affiliate Quick Start Guide, Admin Runbook, video tutorials)
System Validation (documented proof of tracking accuracy, successful $1 payout test)
Organic Outreach Log


Project Timeline (Approximate - October 2023):
Milestone 1: Configuration (Day 2 / Oct 9): Platform setup, commission plan alignment, product inventory template prepared.
Milestone 2: Assets & Testing (Day 7 / Oct 14): Offer integration, asset creation (banners/videos), test conversions/payouts validated.
Milestone 3: Launch & Handover (Day 14 / Oct 20): Marketplace listing live, final deliverables completed, handover documentation provided.
Review & Adjustments (Day 21 / Oct 27): Final review, feedback incorporation, and program adjustments as needed.
Target Audience:
Experienced professionals in HR, SMB, and B2B sectors, niche community administrators, and content creators who can effectively promote Mo-Dynamics' offerings.

Budget:
This project has a fixed budget of USD 450–550, with milestone-based payments managed via escrow.

Key Highlights:
This project emphasizes full automation, the creation of professional-grade affiliate enablement tools, and a focused organic outreach strategy to ensure a successful and efficient launch.


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