We are looking for a senior-level SEO & PPC Manager with direct experience in advertising alcoholic beverages to audit, fix, and scale our Google Ads and organic search efforts. This role is not suitable for general digital marketers. Experience with liquor stores, alcohol brands, wine clubs, or regulated consumer products is required.
Our business operates multiple e-commerce storefronts in the beverage alcohol space, including nationwide direct-to-consumer shipping, retail locations, and corporate gifting. Compliance, Merchant Center accuracy, and long-term account stability are critical.
You will be responsible for identifying and resolving Google Ads disapprovals, limited eligibility issues, policy risks, and tracking problems. This includes restructuring campaigns, optimizing keywords and ad copy for alcohol compliance, configuring correct geo-targeting, and improving conversion performance. You will also audit and optimize SEO across technical, on-page, and content areas with alcohol-specific search intent in mind.
This engagement will begin with a paid audit and strategy phase, with the opportunity for ongoing monthly management based on results.
To apply, please include a brief summary of your experience with alcoholic beverage or regulated-product advertising, examples of accounts you’ve worked on in this space, and a short explanation of common Google Ads challenges for alcohol brands.
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