Social Media Manager – Multi-Brand

We are a growing construction and building services group with 5 active brands (including 1 resturant). We are looking for an experienced Social Media Manager to manage, schedule, and optimize our social media presence using Zoho Social and supporting tools. Efficiency is critical — AI-assisted content workflows are expected to reduce manual effort while maintaining quality and accuracy.

Scope of Work
Manage social media accounts for 5 distinct brands
Publish 3–4 posts per week per brand
Platforms primarily include:
Facebook
Instagram
LinkedIn
Google Business Profile (where applicable)
Content sources:
Existing website content (blogs, service pages, project descriptions)
Media provided by a local professional photographer
Repurpose and adapt content appropriately per platform and brand voice
Schedule, monitor, and report using Zoho Social

Key Responsibilities
Create and schedule posts consistently across all brands
Use AI tools (ChatGPT, image captioning tools, scheduling automation, etc.) to:
Generate captions
Repurpose long-form content
Reduce manual hours while maintaining relevance and accuracy
Ensure each brand maintains a distinct but professional tone
Coordinate content usage from photography libraries
Basic engagement monitoring (comments/messages notification, not full community management)
Monthly performance summaries (reach, engagement, consistency)
Required Skills & Experience
Proven experience managing multiple brands simultaneously
Strong familiarity with Zoho Social (required)
Demonstrated use of AI tools for content creation and workflow efficiency
Experience in construction, trades, real estate, or industrial services preferred
Strong understanding of platform-specific posting best practices
Excellent written English; concise, professional tone
Highly organized and deadline-driven
Not Required
Graphic design (SOME media will be supplied)
Paid ad management
Sales or lead follow-up
On-site work (100% remote)
Engagement Type
Ongoing / long-term
Expected workload: ~60–80 posts per month total
Flexible scheduling as long as posting cadence is met
To Apply, Please Include:
Relevant Guru profile or portfolio
Examples of managed brand accounts (especially multi-brand setups)
Tools you currently use (AI, scheduling, analytics)
Confirmation of Zoho Social experience
Monthly or per-post rate structure
Preference will be given to applicants who can demonstrate:
AI-driven efficiency
Clear systems and workflows
Experience scaling content across multiple brands without quality loss

 ... Show more