WordPress Website Architecture & Audit

WordPress Website Architecture & Performance Audit (Rebuild vs Optimize)

Description:
We’re looking for a senior-level WordPress developer/architect to evaluate our existing website (trinityis.com) and provide a clear, unbiased assessment of its architecture and performance.
The site is currently built on WordPress. This engagement is for evaluation and recommendations only — not an immediate rebuild.

Scope of Work:

WordPress Architecture Review
Review current WordPress setup (theme, plugins, custom code, hosting environment)
Assess whether the site should:
Remain on WordPress with optimization, or
Be rebuilt on a different framework (and why)
Provide framework/platform comparisons only if a rebuild is justified

Performance & Speed Analysis
Identify performance bottlenecks (hosting, theme, plugins, scripts, images, etc.)
Review Core Web Vitals and SEO-related performance factors
Explain root causes, not just surface metrics

Actionable Recommendations
Clear, prioritized steps to improve performance
Short-term optimizations vs long-term structural changes
High-level effort/complexity estimates for recommended actions

Deliverables: 
Written audit/report (PDF and Word documentation)
Clear recommendations with pros/cons
Optional walkthrough call to review findings

Required Experience:
Strong experience with WordPress architecture and performance optimization
Experience evaluating when WordPress is appropriate vs when a rebuild makes sense
Familiarity with Core Web Vitals and SEO performance
Ability to communicate findings in plain English

Nice to Have:
Experience with headless WordPress, Next.js, or modern front-end frameworks
Experience auditing B2B or SaaS marketing sites

Project Type: One-time engagement (with potential follow-on work)

Please answer the following question in your response: In your experience, what are the most common causes of poor WordPress performance, and when do you typically recommend a rebuild instead of optimization?
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