Are you tired of paying PR firms and not getting an results? Can you do it better yourself but not sure how? Here is our Story: We are a small cosmetic company (www.LanoLip.com) and had been looking at PR services for over a year to get press releases out to the RIGHT people. We had paid several PR firms and independent marketing companies to try and get us noticed with very little success. I went ahead and signed up for an expensive service ($3000) in the middle of Jan. and started updating press releases. After sending out our first press release, we followed up with every reporter via email that had opened it more than once. Immediately, we had an Morning TV show that invited us down to interview for a 4 minute spot on their Saturday show! We were also contacted by several radio stations as well as blogs that are interested in receiving more information and have since done great promotional spots for free! WHAT YOU GET: Detailed Excel spreadsheet with all contact information for TV