Sales Enablement approach backed by market research studies to understand the market, its size and segmentation. Market Research - Research Reports, Segmentation Study, Market Potential forecasting, Key Decision Makers, Key Opinion Leaders Campaign Management - Marketing campaigns using Email, Social Media, Surveys, Newsletters for customer engagement and Lead Generation campaigns for new customer acquisition, up sell and cross sell opportunities Analytics and Reporting - Analysis of Import / Export Data, Pricing and Procurement Analytics, Sales Analysis and Dashboards for effective communication of the company's positioning in the market