Brands are formed from the inside out, not the other way around. I can help you identify the steps necessary to get your brand on track which ultimately affects your sales strategy (i.e. who you’re contacting; how you’re contacting them; and the experience your target audience is receiving). I’ve crossed 5 different industries in the past 21 years (clinical pharmaceutical trials, academia, manufacturing, marketing, entrepreneurial start-ups) and the one consistent is the importance consultative sales plays in the selling process. Leadership is trust - nothing more, nothing less - and if anyone involved in the consultative sales process loses this trust, then your whole team will lose, too.