Who are you? 

You’re you. You’re a person. You’re a personality. Without these, you vanish. Brands are the same. Without the right positioning, even the best business disappears. But, find where your brand fits – and the audience follows. I help your brand find its place in the world by developing a brand story that puts your business, your values, and your vision on the map. 

Who am I? 

I’m a consultant – the elegantly branded term for “ideas-person” – who has experienced every area of branding strategy and content strategy for over 10+ years. I’ve worked in the trenches and from the top, which means I spot small details that others miss. In such a cramped market, it's these small details that will set your brand apart from your competition. 

My specialties are APAC branding for Western market launches, branding for environmental startups, and branding for cryptocurrency projects. 

What do I deliver?

|| Brand analysis and commentary 

|| Brand development, ideation, and positioning 

|| Brand storytelling and naming 

|| Brand mission statement creation with value definition 

|| Competitor analysis 

|| Tone of voice creation with guidelines and examples for all major touchpoints 

|| Website and content reviews and audits 

|| Top-level digital marketing strategy to keep your brand growing 

|| (If required, I have a trusted partner who helps develop my visual branding direction into a comprehensive brand book. Asset development can be arranged) 

What do I not provide?

As much as I wish I could continue being a jack-of-all-trades, my skills lie in being a brand strategist. As such, I no longer provide graphic design or web design (unless we arrange work with my trusted partner). I also no longer provide manual SEO work, PPC set-up, or Social Media Management. That said, I retain a strong knowledge in these areas that I use throughout our brand consultancy work together. 

Looking for a consultant and strategist whose expert eye, innovative branding ideas, and creative writing skills will make your brand stand out? Let's get started. Let's find your fit.