Whether it is writing or photography or any other job I am doing, I get to know the client as a person to determine who they are, and what goals they are trying to achieve.With photography, this typically involves getting to know the person's personality, and how they want that to reflect in what they are having me photograph. Sometimes they are the subject, in which case I need to capture who they are in a moment; and sometimes it is an object, in which case I have to bring out the affect the client has had on it, and how they want it presented.In writing it involves finding just the right words which express the client's vision, while also creating the structure which will bring in the necessary audience. I am an artist, but I am also a realist, and I know that in today's over-saturated world, the only way to stand out from the crowds is to utilize the tools which garner attention from search engines and ever-increasingly discerning audiences.As a published author and photographer,