Over the last 16 years, I have made my living through ecommerce. My current company was founded in 1999 and has slowly grown to be one of the top retailers in a competitive niche market. This did not come overnight and there were no magical shortcuts to success. Through a lot of hard (and trial and error), I have learned what it takes for the smaller business to not only compete, but excel in today's online marketplace.With hands on experience in ALL aspects of running a small eCommerce business selling and shipping tangible goods, I know where to safely cut costs and where not to. There is a major difference between what looks good on paper and what actually works in practice. I am here to help guide you through.