We have proven campaign manager platform succsesfully deployed and fully funtional on our various clients like Videocone, BSNL, etc. Campaign manager platform is specifically designed to enable marketers create and manage mobile campaign, product promotions, competition, quizzes, auction or voting campaign. The Campaign management platform is supported by a complete MIS and reporting tool which can help track responses, measure effectiveness and allow management of an entire campaign in-house. The ICM can easily integrate mobile services into new or existing advertisement or marketing campaigns. Marketers can test, launch, control and monitor campaigns, measure effectiveness of their campaign and see a real return on investment. Marketers with ICM can now generate brand awareness, brand recall and build brand loyalty. ICM provides connectivity to mobile consumers through SMS, USSD, MMS, 3G, Voice and LBS.