My background and experience are in high-level Marketing and Brand management. Through this, I have focused on the Marketing and Brand management for both online and retail markets, to include third party vendors such as Amazon, Ebay, Jet, Craigslist, Walmart, etc . I have over 20 years of experience in marketing management to include the corresponding public relations and digital marketing management with each project. This digital marketing management includes all Video and Graphic Design, SEO, SEM, Social to include YouTube, E-Mail, Event, and Inbound Marketing – ie: Content, blog, etc. I am also very familiar and comfortable with many CMS platforms and marketing platforms. When speaking about the product merchandising management I have spent these years also conducting demographic research, Demandware, identifying optimal vendors, A/B Testing, forecasting and negotiating, and visual merchandising, During this time I have worked with numerous companies to help them launch new businesses, products and services as well as growing existing ones. In this role, I have worked with all levels of retail and wholesale to include that of mass-market and distributors helping companies grow their brands beyond expectations both nationally and internationally.
Platforms & Software
Marketing Platforms – Marketo, Hubspot, Hootsuite, Sprout Social, MailChimp, Constant Contact, Google Analytics
CMS Platforms – Wordpress, Shopify, Joomla, Magento
Mobile App Platforms – Appery, Appsalar, Appsee, Tapstream, AppsFlyer
Design Software - Adobe Suite, Serif Design
I look forward to speaking with you soon. Thank you.
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