I can’t tell you how many clients have told me this: they struggle to get their customers to read blog posts, never mind clicking through to whitepapers or signing up for webinars. More often than not, the problem is that they’re unknowingly writing blog posts that aren’t helpful to the prospects they need to attract.
I’ll help you create a content strategy that attracts qualified leads to your business, aligning with your buyer personas and turning them into customers. I’ll consult on creating effective and efficient content marketing strategies both for B2C and B2B space.
I am a former Fortune 500 Commercial Director, a writer, and a consultant who helps companies achieve success with content marketing. In fact, I helped more than five startups in 2021 double their leads from content in just 6-8 months.
Here is how we will work together:
1. I review your current content strategy on all channels
2. I review the competitors that you indicate and research if there are any additional competitors
3. I will propose a content strategy, including 5-6 topic examples targeted at different audiences and their specific needs