When I understand a product or service and who one wants to target, I can write the copy to their demographic audience appealing to their specific needs I teach what I do at companies to individuals as well as do the work myself for individuals It is very creative and targeted and always gets the results one wants if I understand the product or service and the demographics My blend of experiences ranging from packaging marketing/promotional campaigns,coaching, and to the writing of television scripts gives me the ability to be successful in writing copy particularly about products or services