Going public is an 
effective tool-not just a way to raise money. Business Plans, M & A work Private Placements, etc
Keep a larger 
retention of ownership 
Grow your company 
faster and make it more powerful by attracting top personnel without necessarily 
huge cash outlays 
Grow your company 
faster and make it more powerful by attracting top notch team members to your 
board of directors. 
Raise money faster 
and cheaper by increasing the "liquidity" factor for your 
investors. 
Grow your company 
faster and make it more powerful by increasing your ability to attract 
"mergers", "acquisitions" and "strategic partners. 
Grow your company 
faster and make it more powerful by increasing its ability to compete for large 
corporate contracts. 
Leverage your 
personal return on investment as an owner by decreasing the amount of time it 
will take you to make money on your investment, as well as increasing the 
valuation of your company, as well as, changing the liquidity of your asset