Branding became my forte as I took up the project Property Awards at UBM India in 2009-2012. The success and profit of the brand can me measured in monies as the award lead to the launch of the biggest property exhibition last year. As a mass promotional strategy the print magazine and awards were used to make deep roots in the industry. The brand reached the whose who at large through the advertising stints and popular online and mobile media which I undertook to handle.The pinnacle of my expertise was reached with the launch of the Awards night, a gala evening which had the dignitaries from the town, Mumbai City, at a five star venue.Respect, recognition and rewards were earned by the deserving and my contribution was also highlighted among all. My credo is to offer the best service through conceptualizing and executing milestones for product enhancement after studying product line, target market and competition road maps.